Key quotes from the article; to which I would add, when you take money out of the public till, have respect for the public beyond catering to the lowest common denominator, treat them with respect.....
- Free admission is valued and seen as a key element of public ownership.
- Free admission is much valued – and makes the concept of ‘public ownership’ real.
- Free admission does not of itself mean people think museums and galleries are places for them to visit. Government and museums should make every effort to find out what ‘barriers to entry’ still exist in our museums and galleries. The research highlighted some clear social and educational barriers that need to be tackled.
- Better storytelling can involve the public and make art more approachable. Even apparently remote and difficult works can be made accessible relatively quickly - but the effort needs to be made.
The public should be encouraged to ask questions and interrogate decisions made on their behalf. Being asked what they think helps people feel a greater connection to the art collections they own, and may be a crucial first step in attracting support for fundraising campaigns. Engaging the public in debate about collecting need not undermine the expert curator’s role. Galleries don’t need to be frightened to ask people what they think, because if the effort is made to engage people, they are happy to leave decisions to experts.
Andrew Macdonald, Acting Director of The Art Fund said: "Free admission has established itself in people’s minds as the cornerstone of what it means to have art owned by the public. Galleries can still feel intimidating or elitist, but those barriers disappear when they engage us in the human stories behind the art in our national collections."
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